Our Story
BO KRISTO is a contemporary clothing line, which idolizes the concept of black sheep. The brand encourages individuality, love, self-love, and diversity among its fans followers and customers. It also does not shy away from appreciating the “unruly spirit” in finding one’s own style. With a collection of T-Shirts, Tanks, Crop Tops, All Over Prints, Crew Tees and even some cool basic apparels; BO KRISTO clothing is contemporary, fresh and modern. This line is full of amazing prints/graphics, interesting details and great material which we’re proud of. Other proud aspects of the BO KRISTO brand is that our pieces are extremely relatable and you can easily incorporate them into your current wardrobe. -Any free spirited gal or guy who care to challenge the norm or insist on grabbing life by the horn and blaze their own trail will LOVE BO KRISTO. Check out the SHOP!
THE BIG IDEA
Idiomatic usage of the term black sheep suggests; to be a black sheep is to be different. Usually being different is the basis of being disapproved of in our society. However, History has countless examples of individuals from diverse backgrounds, areas of expertise, professions and so on who were ridiculed and even persecuted due to their different beliefs, ways of being, state of minds or ideologies. History has also preserved the fact that so many of those individuals had become pillars of their societies and builders of nations. At the very least; they have made a dent in global history. Among those individuals: Da Vinci Leonardo, Aristocles (Plato), Crist Jesus, Vincent van Gogh, Lincoln Abraham, Tesla Nikola, Gandhi Mahatma, MLK jr. and Jobs Steve to name a few. Their names have been immortalized; In many cases their legendary existence influenced billions over several centuries.
Through our lenses, to be a black sheep remains to be different. Being a blk Sheep is acknowledging and embracing our individual differences and allowing them to be our compass towards greatness. BO KRISTO, dubbed “THE BLK SHEEP BRAND” is inspired by the very idea that black sheeps are “out of the box” thinkers, creative, visionaries, truth seekers and challengers of the status quo… BO KRISTO is influenced by diverse cultures, habits, activities, ways of being, emotions and most of all everyday life; with the understanding that most of us at one point or another could relate to the ideologies of being or having been a black sheep.
BRAND VALUE
At BO KRISTO; we incorporate a certain sense of style into aspects of everyday life; using our unique sense of graphic design. Our goal is to fill the void in the market for well-made, sophisticated and comfortable clothing that graphically reflects individual personalities and styles in a fun way. To that end we are please to be a brand built on an idea that millions from all walks of life around the globe can relate to. Simultaneously, we are eternally grateful for our diverse core of fans, followers and customers with whom we have adopted several -be words- ie. be different, be bold, be unusual, be simple, be crazy, be gay, be chill… and above all… -BE YOU.
Currently customers may purchase from our collection of T-Shirts Tanks and Accessories, however BO KRISTO will soon diversify into numerous additional categories in order to meet customer demand.
WHAT’S IN THE NAME?
Just like an individual who proudly identifies as a black sheep; or someone who can relate to being a little “DIFFERENT” still uses their given and family name as displayed on their identification card or say a driver’s license, we wanted to name to our little lamb who was born with black fur. Therefore allowing the name to become synonymous to the concept; very much like some of our favorite characters and concepts depicted on the big screen. Namely: Clark Kent – Superman, James Bond – Secret Agent, Bruce Wayne – Batman, Tony Stark – Iron Man, –BO KRISTO – BLK SHEEP.
CHARACTERICTERICTICS OF BO KRISTO
BO KRISTO is a mix of Dos Eques World’s Most Interesting Man, Cheetos Chester the Cheetah and Evil Knievel. He’s simply too cool to be bothered. HE NATURALLY EMBRACES ALL THE AWESOME AND REBELIOUS ASPECTS OF BEING A BLK SHEEP.… He doesn’t feel obligated to fit in. He does whatever he wants… He wear his shoes untied… Hate him or love him… He doesn’t really care what you think… Get to know BO!
IN SUMMARY
BO KRISTO is a brand that idolizes the concept of The BLK Sheep by encouraging its fans, followers and customers to be free spirited, challenge the norm, grab life by the horn and blaze their own trail in style; without sacrificing their individuality -BE YOU. THAT IS THE BASE LINE! > Can you relate? See What all the fuss is about.